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IVY Alliance Tourism Consulting (Ivy Alliance) was founded in 2001. With its remarkable achievements, Ivy alliance has become China’s leading tourism research and consulting firm.


For the past 14 years, Ivy Alliance has been releasing annual reports, quarterly reports and monthly reports on tourism market and related topics as well as generating a variety of customized market research reports for our customers. Besides undertaking multiple tourism planning projects, Ivy Alliance participated in the drafting of Chinese government’s laws and regulations on tourism, provided policy advisory, worked out effective marketing and channel development solutions for destination tourism organizations, tourism suppliers and enterprises from home and abroad. With abundant resources and extensive network, Ivy Alliance has built good reputation and excellent brand image in China and international tourism industry.


Our Goal: It is our honor and professional pursuit to create sustainable value for our customers.